In this episode of The Six Sells Podcast, Mike Nicholson spoke to Nick Flood, who has spent 23 years working in media.Nick started at Haymarket before moving to Dennis Publishing, then delving into private equity backed data businesses before landing at Future Publishing, Kindred, and now Shinka where he is Senior Vice President of Product and Go-To-Market.

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Here are some of the topics they discussed in this episode:

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‍The power of video and what makes it stand out from display or static advertising?

The danger of AI blurring of the lines between what's real and what isn’t.

What opportunities can CTV bring to advertisers over and above other mediums?

The measurement of CTVWhat Nick is most excited about in terms of creativity and innovation.

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‍About The Six Sells Podcast:

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‍The Six Sells Podcast is for people working in marketing, media, advertising and adtech.

There are over 100 episodes and counting, and the biggest episodes have achieved 30,000 views across all platforms.

Want to get in touch? Email hello@sixsells.co.uk‍

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‍Who is Six Sells?

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‍Six Sells is an executive visibility agency for CEOs and senior leaders working in media, advertising, and technology.

Content published by executives consistently reaches more people, earns more engagement, and attracts more meaningful responses than content published by brands.

With that in mind, we work with CEOs and senior leadership teams to create consistent, credible content that reaches the people who matter most to your business.

Watch The Six Sells Podcast in glorious 4k on your CTV via the YouTube app, or wherever you get your podcasts.

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