Advances in CTV Advertising with Lauren Barnett on The Six Sells Podcast

It was great to meet and talk to Lauren Barnett from Samsung Ads in Cannes in June 2025.

Brilliant to learn more about how Samsung have joined up their mobile and CTV offering in order to significantly enhance the targeting.

Thanks to Lumen Research for sponsoring The Six Sells Podcast. The brilliant team at Lumen help brands to increase ROI by planning, buying, optimising towards real human attention.

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